How many types of affiliate marketing programs are there in the market?
In olden days, the affiliate marketing programs are not that much popular, but nowadays it is most popular in home based business. Why it is? There are number of reasons for this, the most probable reason is that nowadays every one knows about the affiliate marketing very clearly than the past and they know how to get profit and run successful business using this technique.
Nowadays, both affiliates as well as merchants can see the results of affiliate marketing. They know this affiliate marketing will work for both of them; it is a kind of mutual benefit for both of them. The merchant can see that their products are advertised at lower cost where as the affiliate can see that they are getting profit by doing the affiliate marketing by creating the websites.
But the competition is very high, so affiliates are looking for different strategies. The most affiliate programs falls under two categories one is PPP – Pay per performance and the other one is PPC – Pay per click. The PPP is further sub categorized as PPS – Pay per sales and PPL – Pay per lead and even some web sites recruit some people to post their product advertisements in various classifieds as well.
Apart from these strategies we have many other strategies in market like Single-Tier, Two-Tier, Multi-Tier, and Residual Income affiliate marketing. Now I will explain about all these affiliate marketing strategies.
PPC – Pay per click:
To use this type of strategy you need small website. This is the easiest way to earn money. In this affiliate program the client will pay the money to their affiliate whenever a visitor is referred to their website. That means whenever the visitor clicked on the merchant’s ads or banner then affiliate will get paid.
PPP – Pay per performance
In this type of affiliate program the affiliate will get the payment when the visitor will buy some thing from the merchant site.
PPS – Pay per sale
In this type of affiliate program the affiliate will get the payment when the visitor will buy some thing from the merchant site. It is often on commission basis. This commission fee is very high.
PPL – Pay per lead
In this type of affiliate program the affiliate will get the payment whenever the visitor will fill up a form in merchant’s site.
Single – Tier
In this type of program the affiliate will get the payment based on the direct sales. The above mentioned types all comes under this category.
Two – Tier
In this type of program the affiliate will get the payment not only for his direct sales or traffic but also get the payment for other affiliate sales and traffics that are joined through his recommendation.
Three – Tier
This is one type of network where the top person will get the payment from other sales and traffics, who are joined through his network.
In this affiliate program the affiliate will get payment not only once whenever the customer come back and purchasing some other products.