Tarek Chaaban

Tarek Chaaban, M.Sc's official blog. It contains current web project portfolio, posts regarding his Canadian army experience, news, sports articles, and web tutorials on programming and using social networking technologies.

The Basics of Viral Marketing

Getting to Know Viral Marketing

Getting others to know that you exist in the business world should be one of the most fundamental tasks of any business. How would you expect others to support your product or services if they aren’t even aware that you’re offering such? Internet marketing is an effective tool to let others know that you’re present in the business. In this competitive world full of rivalry among different services and products, it’s greatly crucial that your business always uses the most updated marketing techniques and strategies to let the public become aware of your business presence.

Deriving its name from the root word “virus”; viral marketing is aimed at the concept of spreading similarly like a virus. It takes the form of marketing that passes through a number of individuals until it reaches a great number thus result to gaining public awareness leading to thousands of traffic to your website. It is a very effective marketing tool because it has the power to spread rapidly to millions of individuals within a very short period of time.

The Manner Viral Marketing Works

Viral marketing is a very effective yet cost efficient Internet advertising technique.It works through passing the message from one person to another in a very simple way. It is indeed simple; however, it needs creativity for it to become a successful marketing tool.One way to make it effective and non-stop from passing from one person to another is by means of offering them a chance to earn money or incentives.Another way is to make your message entertaining so that it will give them enough reasons for them to pass it on to their friends or a different person as the passing goes on and on and on…

Different Forms of Viral Marketing

Giving out free eBooks, which can be shared and passed on from one person to another, is a form of viral marketing. Other businesses offer affiliate marketing approaches in which a person gets paid by notifying others about the business’ products and services.

A very simple form of viral marketing is by creating a signature box in your email. The signature box contains necessary information like name, contact information, and even website if you have any.This is the simplest and most cost-effective viral marketing technique. Every one who receives your email will become curious about the signature box leading them to click on it; to be redirected to that site.

When this happens, traffic is created which can turn out to be another profit for you. Simple and money-spinning is the perfect adjective that can best describe viral marketing.

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1 Comment

  1. This is one thing I’ve never heard of, the signature in your email. It seems like a great idea though, people send tons of emails, so this is a great technique for those on a budget. I’m gonna try this out soon :)

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