Tarek Chaaban

Tarek Chaaban, M.Sc's official blog. It contains current web project portfolio, posts regarding his Canadian army experience, news, sports articles, and web tutorials on programming and using social networking technologies.

Build a search-engine friendly site – Part III

When building your website one of the features you should always include is a sitemap. Search engines generally take a look at a websites sitemap in an effort to track your site’s links. Therefore you should include a sitemap on each page your website has. If you have a one page website then a sitemap will not be necessary but if your website has multiple page then it is needed.

One of the things you should avoid as much as you can is those structures and design techniques that may give rise to serious search engine problems. A couple of those you should be careful with are:

Dynamic pages. These are pages that will change each time it is visited by particular visitor and the visitors viewing habits determines how the pages are assembled. Dynamic pages tend to make it very difficult for search engines to index them.

Frames. Frames are what divide your screen into two sections, one part will generally have the navigation links and business name and the other has the content which changes when you click on the navigation links. In designing your website it is best to do without the frames.

Pictures with text embedded in them. Whenever a picture has text embedded in it, search engines usually do not find them as they only index text.

Flash. Websites that are made with Flash are unable to be indexed by search engines, and for Flash links the search engine are unable to follow them.

Drop-down menus. The links that are found in drop down menus are not picked up by the search engine crawlers.

Navigation image maps. Search engines are unable to crawl image maps. Thus for navigation it is better for you to go with standard html links. If you have made up your mind to go with image maps, then you are advised to include another html based navigation.

Extra long pages. When a website has pages that are too long the search engine crawler may only index a couple of paragraphs at the top of the page. So you should make the pages smaller or broken down into smaller parts.  

1 Comment

  1. Frames? I thought those went out with the 90s.

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